44th American Marketing Association Sheth Foundation Doctoral Consortium: Managing Brands and Customers for Profit - June 11-14, 2009 - Georgia State University

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Sarang Sunder
Doctoral Student

Sarang Sunder

Educational Background

  • MS, Georgia State University, (present)
  • BS, Anna University, India, 2003

Interests
Sarang is a first-year doctoral student accepted into the Robinson College of Business in the Department of Marketing for fall 2009. His research interests include customer relationship management in the B2B and the B2C sectors, salesforce optimization strategies and linking marketing initiatives to shareholder value.