44th American Marketing Association Sheth Foundation Doctoral Consortium: Managing Brands and Customers for Profit - June 11-14, 2009 - Georgia State University

back to Consortium Faculty>>

Rajiv Grover
Dean, Fogelman College of Business and Economics
Sales and Marketing Chair of Excellence, University of Memphis

Rajiv Grover

Dr. Rajiv Grover is the Dean of the Fogelman College of Business and Economics and the holder of the Sales and Marketing Chair of Excellence at the University of Memphis. Dr. Grover has held academic positions at Penn State, University of Pittsburgh, and the University of Georgia and has been a visiting professor at Johns Hopkins, Duke and Stanford.  He has also held corporate positions including the one of being a Senior VP at a Silicon Valley start-up that was engaged in software development in the e-commerce area.
 
He has published in top academic journals such as Marketing Science, Journal of Marketing Research and Journal of Marketing.  He has authored the book Theory and Simulation of Market-Focused Management and was the founding editor of The Journal of Market Focused Management.  He has edited The Handbook of Marketing Research: Uses, Misuses, and Future Advances.  He is currently leading a group of top scholars to create a Marketing Management textbook entitled Essential Marketing Knowledge … And Wisdom.

Dr. Grover has received several honors for research and teaching including:

  • the O'Dell award for the best paper in the JMR.
  • the Nourse Outstanding MBA Teacher Award  
  • the Lifetime Achievement Award in Marketing Research from Frost & Sullivan
  • the Choice Award for Outstanding Academic Title for the Handbook.