44th American Marketing Association Sheth Foundation Doctoral Consortium: Managing Brands and Customers for Profit - June 11-14, 2009 - Georgia State University

back to Consortium Fellows>>

Kim Daniloski
Virginia Tech

Kim Daniloski
Kim Daniloski is a third-year doctoral student in consumer behavior (social marketing focus) at Virginia Tech.  She earned a BA in communication studies from Virginia Tech in 2005 and an MS in marketing research from Virginia Tech in 2006.  Her primary research interests are the impact of individual and social factors on health risk behaviors and the emergence of leaders and preferences within social networks.  As part of her degree work, Kim has spent time working as a research assistant in the Institute of Communication and Health at L'Universita della Svizzera Italiana and developing health intervention curriculums and training materials for a Kellogg-funded project at an NGO – IMBEWU South Africa   Kim's research has been presented at the Marketing and Public Policy, Association for Consumer Research, and Applications of Social Network Analysis conferences.