"The market is waking up to the fact that earnings before were hugely inflated," according to Lawrence D. Brown, J. Mack Robinson Distinguished Professor of Accountancy, who was quoted in Newsweek's August 6 article "CEOs Sound the Warning." In July, Brown also was quoted in Barron's and the Chicago Tribune and appeared in The Atlanta Journal-Constitution's Georgia Stock Report.

DHAWAN DISCUSSES FED'S RATE CUTS WITH NATIONAL MEDIA

Major media quoted Rajeev Dhawan, director of the Economic Forecasting Center, during a series of rate cuts by the Federal Reserve in late spring, including The Los Angeles Times and The Atlanta Journal-Constitution in May.

In June, Dhawan appeared on CNN to discuss the effects of another impending interest rate cut by the Fed. He also answered email questions from viewers regarding the cuts. Bloomberg News and The Atlanta Journal-Constitution quoted Dhawan on the sixth consecutive cut by Greenspan, and he appeared on WXIA-TV Channel 11 (Atlanta's NBC affiliate) to discuss the Fed's actions.

Dhawan's recent economic forecast in May received coverage in The Atlanta Journal-Constitution, Atlanta Business Chronicle, Christian Science Monitor, Bloomberg News, WGST Radio, The Wall Street Journal, WGCL (CBS News in Atlanta), WSB Radio, Competitive Edge Magazine, Savannah Morning News and Florida Times Union. USA Today's June 25 issue included Dhawan among a survey of 48 top economists.

MANAGEMENT TRAINING RECEIVES "HOMETOWN" COVERAGE IN THE FORMER SOVIET REPUBLIC

A joint management development program conducted by faculty from the Robinson College of Business (RCB) and the Caucasus School of Business (CSB) received top billing in May from The Georgian Times, a daily newspaper in Tbilisi. Five Georgia State University professors participated in the training: Dileep Mehta, Christopher Lemley, Roy M. Kern, Robert Elrod and Bijan Fazlollahi, project director. Under an agreement between RCB and CSB to develop an American-style MBA program in Tbilisi, 15 CSB faculty members have received four months of training in Atlanta, and more than 10 Robinson faculty have taught in Tbilisi. Currently, 90 students are enrolled in the MBA program at CSB. The newspaper reported that Georgian Technical University awarded Fazlollahi the title of honorary doctor for his "contribution to developing business education in Georgia."

THE SQUEAKY WHEEL GETS THE GREASE

New research from New York University shows that under some conditions designing new products to please a disgruntled minority of customers rather than the average customer might actually lead to market dominance. "This is an interesting approach," Naveen Donthu, professor of marketing, told United Press International in an article that appeared on June 20. "It will probably work well in mature markets where the new entrant has to carve out a niche for himself or herself," Donthu said.

MARKETING PROFESSORS IN THE NEWS

George Moschis, Alfred Bernhardt Research Professor and director of the Center for Mature Consumer Studies, lent his expertise to a U.S. News & World Report article on marketers' search for ways to sell to aging baby boomers. Ken Bernhardt, Taylor E. Little Jr. Professor and Regents Professor, talked with The Atlanta Journal-Constitution about the marketing of MARTA as well as the promotion of Dan Cathy, son of founder S. Truett Cathy, to the presidency of Chick-fil-A. Don Lloyd Cook, assistant professor of marketing, gave his opinions to the The Atlanta Journal-Constitution for an article on the Napster controversy.