vol. XVII no. 2

				Jason Greene is an associate professor in Robinson's Finance Department and served as a member of the steering committee that developed the revised MBA curriculum, which debuted this fall. Fall semester 2004 marks a milestone in the Robinson College MBA. Students entering the program in August will enroll in a curriculum that has experienced its largest revision in over 25 years. The genesis of the new curriculum resulted from Robinson's MBA Steering Committee, which was established in 2003 and is composed of faculty from numerous College disciplines who are dedicated to the continued innovation and improvement of the MBA program. The guiding principles of the MBA Steering Committee in developing the curriculum revisions included the desire to maintain or enhance flexibility for students, offer more cross-disciplinary integration and further emphasize the global marketplace. The curriculum is anchored in new courses designed to enhance the value of the Robinson MBA experience. Revised courses reflect the commitment to ongoing improvement and the dedication to maintaining a program that is up to date with the current global business environment. At the heart of the program is the flexibility that Robinson College faculty are uniquely qualified to offer so that working professionals can tailor their programs of study to maximize their own personal and career objectives. The Robinson MBA has always offered working professionals a flexible program with courses taught by faculty who are leaders in their fields. The revised curriculum builds on this foundation with several important innovations. The cornerstone of the new program is the "Managing in the Global Economy" course in which all MBA students gain a common foundation. As one of the first courses at the core of the program, this innovative course frames the challenges that managers face throughout the entire enterprise in all life cycles of business. By design, this course integrates multiple disciplines and is taught by faculty from various departments. In response to input from employers and students, the MBA program now includes a semester-long sequence of strategic communications that focuses on effective strategies for communicating to internal and external constituencies. In addition, the demands on managers in the current regulatory environment have inspired the addition of "Corporate Governance & Performance Analysis" to complement the capstone strategy course as students complete the core. Additional enhancements include the addition of half-semester modules within many core disciplines that allow students to customize their schedules and programs of study. This flexibility encourages students to explore the breadth of knowledge available from over 200 Robinson College faculty. These modules also allow innovative courses to be offered within elective concentrations to bring the latest advancements in practice to the classroom. This new curriculum coincides with recent developments at the Robinson College that also contribute significantly to the value of the MBA program. Rising admission standards and increased student services reflect the dedication of the Robinson College to maintaining its position as a nationally ranked MBA leader. Top

Copyright © 2004 Robinson College of Business/Georgia State University.