State of Business Magazine, Fall 2006, Going Global for an MBA
  vol. XVIII no. 2

Fall 2006 contents
Dean's Letter
Rajeev Reports
In Brief
To The Point
State of Business 
				    Information








From Baseball to the Boardroom

Page 1 2 3

If Atlanta Braves general manager John Schuerholz was just now writing his book Built to Win: Inside Stories and Leadership Strategies from Baseball’s Winningest GM, he might add a full chapter on dealing with adversity. The 2006 season was one of the most trying for him and his 14-time division champions. As an example, from May through the first game in June, the club lost 22 of 28 games and plummeted from three games out of first place to as low as 16 behind the National Leagueleading New York Mets.

But even though 2006 was an unusual year for the Braves, Schuerholz has long recognized that dealing with adversity is one of the many challenges leaders must face to be successful. In his book published last April by Warner Books, he writes about adversity and keeping a winning attitude. He also discusses hiring the right people, the art of good listening, crisis management, and a myriad of other issues related to good leadership. He backs up each with real-life anecdotes from 40 years in baseball, including stints as general manager of the Kansas City Royals from 1982 through 1990 and then with the Braves from October 1990 to the present.

Winning Attitude
So how do you keep a winning attitude? "That," according to the Braves GM, "is principally the responsibility of top management in a leadership environment, and in our case – professional baseball – it’s the general manager-manager partnership...how they communicate, how they understand the shared vision of the team and the organization, how there’s unspoken knowledge that each has of the other’s philosophies and procedures." For Schuerholz that vision is shared with Bobby Cox, who moved from the GM’s chair to his on-field position when Schuerholz joined the Braves organization in 1990. Together Schuerholz and Cox have won those 14 consecutive division titles, five National League pennants, and the 1995 World Series.

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