Department of Marketing

Master of Business Administration (MBA)

The MBA program in the Department of Marketing prepares students for a career in business management, with an emphasis in marketing. The MBA program is designed for individuals with work experience who aspire to organizational or entrepreneurial leadership positions. The program enhances general management abilities and provides an opportunity to build expertise in Marketing. In its most recent rankings, U.S. News & World Report 2003 survey of the best graduate schools ranked the flexible MBA program at Georgia State University's J. Mack Robinson College of Business fifth best among part-time MBA programs nationwide. 

In addition to the general requirements for the degree, MBA students earn a concentration in Marketing by taking 12 hours in electives from among the department's broad assortment of 8000-level courses. MBA students earn a major in Marketing by taking 18 hours in Marketing electives, in addition to MBA 8140 and MBA 8240.

Currently, the Department of Marketing offers:

MBA 8140 Marketing Management

Mk 8410 Logistics Management 

MBA 8240 Strategic Marketing Techniques

Mk 8510 Business-to-Business Marketing

Mk 8100 Buyer Behavior

Mk 8600 International Marketing

Mk 8110 Marketing to Older     Consumers

Mk 8620 Product Management

Mk 8200 Marketing Research

Mk 8700 Electronic Marketing

Mk 8210 Marketing Intelligence

Mk 8710 Customer Relationship Management

Mk 8300 Marketing
  Communications and Promotion

Mk 8800 Services Marketing

Mk 8340 Sales Management

Mk 8900 Strategic Market Planning

Mk 8400 Channels of Distribution

 

 

For more information regarding the Master of Business Administration (MBA) program (with either a concentration or major in Marketing), please contact: 
Dr. Bruce Pilling,
  M.S./MBA Coordinator, Marketing Department

Or for more information on the MBA program and admissions, contact:
The Office of Graduate Recruiting and Student Services

For other inquiries:

You may reach the Marketing Department by phone at (404) 413-7650, by fax at (404) 413-7699, or by mail at:

Marketing Department
Georgia State University
University Plaza
Atlanta, GA 30303




 


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