Faculty Kudos

Congratulations to Beverly Langford and Chris Lemley, who were chosen as Outstanding Teachers by the PMBA cohorts graduating in December 2011. Congratulations also to Naveen Donthu, chosen as Outstanding Professor by the Fast-Track MS in Marketing cohort.

Congratulations to V. Kumar, who was selected as one of the six faculty winners of the Faculty Recognition Awards named at the end of 2011. Dr. Kumar was recognized for his research.

Department of Marketing

Meet the Robinson Marketing faculty

	Naveen Donthu, Ph.D. Chair and Katherine S. Bernhardt Research Professor Email: ndonthu@gsu.edu Phone: 404-413-7662 Education: Ph.D., University of Texas at Austin; M.S., University of Texas at Austin; B.S., Gujurat University, India	Teaches: Product Management; Marketing Models; International Marketing Specializations: Marketing Research and Consumer Research, Marketing Metrics and marketing Productivity, e-Commerce and e-Consumer Behavior, Advertising, and Cross-cultural issues. More information...
	Hiram Barksdale, Jr., Ph.D. Associate Professor Email: hbarksdale@gsu.edu Phone: 404-413-7526 Education: Ph.D., University of North Carolina; M.B.A., University of Georgia; A.B., Davidson College	Teaches: Marketing Problems Specializations: Business-to-business marketing management, organization buying behavior and buyer-seller relationships. More information...
	Kenneth Bernhardt, Ph.D. Regents' Professor and Taylor E. Little, Jr. Professor of Marketing; Administrator of Marketing RoundTable Email: kbernhardt@gsu.edu Phone: 404-413-7688 Education: Ph.D., University of Michigan; M.B.A., Harvard University; B.S., Washington and Lee University	Teaches: Strategic Marketing Management and Consumer Behavior Specializations: Consumer behavior, product management, services marketing, and strategic marketing management. More information...
	James Boles, Ph.D. Research Director, Professional Selling and Sales Leadership Program and Professor Email: jboles@gsu.edu Phone: 404-413-7659 Education: Ph.D., Louisiana State University; M.B.A., University of West Florida; B.A., University of West Florida	Teaches: Marketing Management; Personal Selling Specializations: Major account management; work/home conflict; creativity; Salesforce performance and turnover; Customer satisfaction and loyalty; Salesforce ethics and the ethical climate in an organization. More information...
	Jan Costello, M.A. Instructor Email: jrcostello@gsu.edu Phone: 404-413-7650 Education: M.A., Georgia State University; B.A., The University of Texas	Teaches: BCOM 3950: Business Communication and Professional Development Specializations: Business Communication, Journalism, and Public Relations. More information...
	Carolyn Curasi, Ph.D. Associate Professor; Associate Director, Center for Mature Consumer Studies Email: ccurasi@gsu.edu Phone: 404-413-7660 Education:Ph.D., University of South Florida; M.B.A., Florida Institute of Technology; B.S., Florida State University	Teaches: Marketing Research, Mature Consumer Studies Specializations: Materialism, Marketing and Older Consumers, Symbolic Meaning in Possessions, Person-Object Relations, and Interpretive Research. More information...
	Kofie Dadzie, Ph.D. Associate Professor Email: kdadzie@gsu.edu Phone: 404-413-7661 Education: Ph.D., Ohio State University; M.B.A., Ohio State University; B.S., University of Ghana	Teaches: Physical Distribution; Marketing Management Specializations: Physical distribution, Marketing management, and International Marketing. More information...
	Pam Scholder Ellen, Ph.D. Associate Professor Email: pellen@gsu.edu Phone: 404-413-7663 Education: Ph.D., University of South Carolina; B.A., Auburn University	Teaches: Marketing Research; Buyer Behavior Specializations: Perceptual biases, Corporation social responsibility, Consumer welfare and consumer protection, Pharmaceutical and food marketing effects, Environmental sustainability issues, and Privacy. More information...
	Sevgin Eroglu, Ph.D. Associate Professor Email: seroglu@gsu.edu Phone: 404-413-7664 Education: Ph.D., Michigan State University; M.B.A., Michigan State University; B.S., Middle East Technical University	Teaches: Retailing; International Marketing Specializations: Retailing, International Business, and Consumer behavior. More information...
	Afag S. Fazlollahi, Ph.D. Visiting Instructor Email: afazlollahi@gsu.edu Phone: 404-413-7692 Education: Ph.D., Georgia State University; M.A., Georgia State University; B.A., Georgia State University	Teaches: Business Communications Specializations: Eighteen Century British Literature, Literary Theory, Literary Studies, and Russian Language and Literature. More information...
	Carolyn Hawley Instructor Email: caseyhawley@bellsouth.net Phone: 770-432-9238 Education: M.A., University of West Georgia; B.S.Ed., University of Georgia	Teaches: MBA 8015: Strategic Communication; BCOM 3950: Business Communication and Professional Development Specializations: Presentation Skills, Business Writing, Sales and Marketing Communications, Professional Development/Development plans, and Customer Service. More information...
	Wesley Johnston, Ph.D. CBIM RoundTable Professor; Director of the Center for Business and Industrial Marketing; Editor, Journal of Business and Industrial Marketing Email: wesleyj@gsu.edu Phone: 404-413-7851 Education: Ph.D., University of Pittsburgh; M.B.A., University of Pittsburgh; M.A., Ball State University; B.A., University of Pittsburgh	Teaches: Business-to-Business; Marketing, Strategic Marketing Management; Organizational Buying Behavior; Sales Management; Basic Marketing Specializations: Business-to-business marketing, Customer Relation Management (CRM), and Key Account and Salesforce Management . More information...
	V. Kumar, Ph.D. Distinguished Chair; Professor of Marketing; Director of the Center for Excellence in Brand and Customer Management; Doctoral Program Coordinator Email: vk@gsu.edu Phone: 404-413-7590 Education: Ph.D., University of Texas at Austin; Master's in Industrial Management, Indian Institute of Technology; Bachelor's in Engineering, Indian Institute of Technology	Teaches: Customer Relationship Marketing Specializations: New Products Management, Marketing Models, Database Marketing, Customer Relationship Management, Marketing Intelligence, and Marketing Strategy. More information...
	Beverly Langford, Ph.D. Instructor Email: blangford@gsu.edu Phone: 404-413-7667 Education: Ph.D., Georgia State University; M.A., Memphis State University; B.A., University of Mississippi	Teaches: Business Communication Specializations: Written and Spoken Strategic Communication, Executive Education, Message Development, and Leadership Development. More information...
	Christopher Lemley, M.B.A. Director, Professional Selling and Sales Leadership Program and Instructor Email: clemley@gsu.edu Phone: 404-413-7668 Education: M.B.A., Georgia State University; B.A., Furman University	Teaches: Personal Selling; Marketing Management; Basic Marketing Specializations: Personal selling, Advertising, Marketing Communications, and Business-to-business marketing. More information...
	Ritu Lohtia, Ph.D. Associate Professor Email: rlohtia@gsu.edu Phone: 404-413-7669 Education: Ph.D., University of Maryland; M.M.S., Birla Institute of Technology and Science, Pilani, India	Teaches: Basic Marketing; Business-to-Business Marketing Specializations: Business-to-business marketing, buyer-seller relationships, Effectiveness of business-to-business marketing strategies, and Japanese channels of distribution. More information...
	George Moschis, Ph.D. Alfred Bernhardt Research Professor; Director of the Center for Mature Consumer Studies Email: gmoschis@gsu.edu Phone: 404-413-7670 Education: Ph.D., University of Wisconsin; M.B.A., Georgia State University; B.S., University of Tennessee	Teaches: Marketing to Older Adults; Consumer Behavior; Marketing Research; Research Methodology Specializations: Consumer behavior, Market Research, Marketing strategy, and Survey research. More information...
	David Nasser, Ph.D. Clinical Assistant Professor Email: nasser@gsu.edu Phone: 404-413-7672 Education: Ph.D., University of Minnesota; M.A., University of Connecticut; B.A., University of Connecticut	Teaches: Advertising; Buyer Behavior; Business-to-Business Marketing; Marketing Problems Specializations: Marketing Strategy, Advertising and Marketing Communications, and Buyer Behavior. More information...
	Jeffrey R. Parker, Ph.D. Assistant Professor Email: jeffparker@gsu.edu Phone: 404-413-7701 Education: Ph.D., Columbia University; MPhil., Columbia University; B.S., University of Colorado	Teaches: Buyer Behavior Specializations: Consumer Behavior; Decision-Making Processes; Environmental Factors Impacting Choice; Choice Architecture; Disadoption; and Choice Comfort . More information...
	Anita Luo Pawluk, Ph.D. Visiting Assistant Professor Email: mktall@gsu.edu Phone: 404-413-7591 Education: Ph.D., University of Connecticut; M.A., Ball State University; M.S., Purdue University B.A., Sun Yat-SenUniversity	Teaches: Marketing and Consumer Behavior Specializations: Business-to-business marketing, Bayesian Statistics, Dynamic Choice Models, and Customer Relationship management. More information...
	Bruce Pilling, Ph.D. Associate Chair; Associate Professor; M.S. Program Coordinator Email: bpilling@gsu.edu Phone: 404-413-7673 Education: Ph.D., Arizona State University; M.B.A., Brigham Young University; B.A., Brigham Young University	Teaches: Sales Management; Strategic Management Specializations: Integrating Marketing and Sales Functions, Strategic Market Planning, and Sales Management. More information...
	Edward Rigdon, Ph.D. Professor Email: erigdon@gsu.edu Phone: 404-413-7674 Education: Ph.D., University of Alabama; M.B.A., University of Chicago; B.A., University of Alabama	Teaches: Structural Equation Modeling: Applied Regression Specializations: Structural equation modeling, Interactive marketing, and Leadership in professional services firms. More information...
	Denish Shah, Ph.D. Assistant Professor and Assistant Director, Center for Excellence in Brand and Customer Management Email: shah@gsu.edu Phone: 404-413-7694 Education: Ph.D., University of Connecticut; MBA, École nationale des ponts et chaussées (ENPC); B.S., Mumbai University	Teaches: Marketing Strategy, Direct & Database Marketing, Basic Marketing Specializations: Marketing Strategy, Direct and Database Marketing, Customer Relationship Management, Customer Loyalty, and Customer Lifetime Value. More information...
	Corliss Thornton, Ph.D. Associate Professor Email: cthornton@gsu.edu Phone: 404-413-7677 Education: Ph.D., Florida State University; B.B.A., Howard University	Teaches: Advertising; Marketing Communications Specializations: Ethnicity and Buyer Behavior and Advertising and Promotion. More information...
	Nita Umashankar, Ph.D. Assistant Professor Email: numashankar@gsu.edu Phone: 404-413-7294 Education: Ph.D., University of Texas at Austin; M.S., University of Texas at Austin; B.B.A., University of Arizona; B.S., University of Arizona	Teaches: Marketing Research, Marketing Strategy Specializations: Marketing research, Marketing strategy, managing services, Customer Service, and Strategy. More information...
	Bronis Verhage, Ph.D. Professor Email: bverhage@gsu.edu Phone: 404-413-7678 Education: Ph.D., University of Texas at Austin; M.B.A., Texas Tech University; B.A., University of Oregon	Teaches: Marketing Management; Basic Marketing; International Marketing Specializations: Cross-cultural consumer behavior and Global Marketing. More information...
	Cathy Cobb-Walgren, Ph.D. Associate Professor Email: mktccw@langate.gsu.edu Phone: 404-413-7679 Education: Ph.D., University of Texas at Austin; M.B.A., University of Texas at Austin; M.A., University of Texas at Austin; B.F.A., Middle Tennessee State University	Teaches: Advertising; Advertising Campaigns Specializations: Advertising, Consumer behavior, Marketing communications, and Services Marketing. More information...
	Carol White, Ph.D. Instructor Email: cswhite@gsu.edu Phone: 404-413-7681 Education: Ph.D., Georgia State University; M.B.E., Georgia State University; B.S., Florida State University	Teaches: Managerial Communication Specializations: Oral presentations, Group dynamics, and Gender and conversational styles. More information...
	Linda Willis, M.Co. Instructor Email: smarttalker@gsu.edu Phone: 404-413-7682 Education: M.Co., Georgia State University; A.B., The University of Michigan	Teaches: Business Communication Specializations: Public speaking, Workplace culture and norms, Effect of communication technology access on individual communication output, Mass media and emerging technologies, and Versatile use of technology and communication success. More information...
	Maryann Wysor, M.B.A. Instructor Email: mwysor@gsu.edu Phone: 404-413-7683 Education: M.B.A., Georgia State University; B.A., Montclair State University	Teaches: Managerial Communication; GMAT Verbal Preparation; Analytical Writing Assessment classes Specializations: Intercultural communication and Effective workplace communication. More information...
	Stephen P. Young, Ph.D. Visiting Instructor Email: syoung41@gsu.edu Phone: 404-413-3125 Education: M.B.A., Georgia State University; B.S., Pennsylvania State University	Teaches: Introduction to Marketing, Marketing Management, Professional Selling, Key Account Selling, Sales Management Specializations: Sales, Sales Management, Marketing and Business to Business Marketing. More information...
	Yu Yu, Ph.D. Assistant Professor Email: yyu5@gsu.edu Phone: 404-413-7685 Education: Ph.D., Cornell University; M.A., Indiana University; B.A., NanKai University	Teaches: Marketing, Marketing Models Specializations: Marketing, Marketing models, Marketing Modeling, and Econometrics. More information...
	Yi Zhao, Ph.D. Assistant Professor Email: yizhao@gsu.edu Phone: 404-413-7671 Education: Ph.D., Hong Kong University of Science and Technology; M.S., NanKai University; B.S., NanKai University	Teaches: Bayesian and Multivariate Methods in Marketing Specializations: Consumer Choice Model, Dynamic Models, Empirical Modeling of Firm Strategy, Bayesian Estimation Methods. More information...

Naveen Donthu, Ph.D.
Chair and Katherine S. Bernhardt Research Professor
Email: ndonthu@gsu.edu
Phone: 404-413-7662

Education: Ph.D., University of Texas at Austin;
M.S., University of Texas at Austin;
B.S., Gujurat University, India

Teaches: Product Management; Marketing Models; International Marketing

Specializations: Marketing Research and Consumer Research, Marketing Metrics and marketing Productivity, e-Commerce and e-Consumer Behavior, Advertising, and Cross-cultural issues.
More information...

Hiram Barksdale, Jr., Ph.D.
Associate Professor
Email: hbarksdale@gsu.edu
Phone: 404-413-7526

Education: Ph.D., University of North Carolina;
M.B.A., University of Georgia;
A.B., Davidson College

Teaches: Marketing Problems

Specializations: Business-to-business marketing management, organization buying behavior and buyer-seller relationships.
More information...

Kenneth Bernhardt, Ph.D.
Regents' Professor and Taylor E. Little, Jr. Professor of Marketing; Administrator of Marketing RoundTable
Email: kbernhardt@gsu.edu
Phone: 404-413-7688

Education: Ph.D., University of Michigan;
M.B.A., Harvard University;
B.S., Washington and Lee University

Teaches: Strategic Marketing Management and Consumer Behavior

Specializations: Consumer behavior, product management, services marketing, and strategic marketing management.
More information...

James Boles, Ph.D.
Research Director, Professional Selling and Sales Leadership Program and Professor
Email: jboles@gsu.edu
Phone: 404-413-7659

Education: Ph.D., Louisiana State University;
M.B.A., University of West Florida;
B.A., University of West Florida

Teaches: Marketing Management; Personal Selling

Specializations: Major account management; work/home conflict; creativity; Salesforce performance and turnover; Customer satisfaction and loyalty; Salesforce ethics and the ethical climate in an organization.
More information...

Jan Costello, M.A.
Instructor
Email: jrcostello@gsu.edu
Phone: 404-413-7650

Education: M.A., Georgia State University;
B.A., The University of Texas

Teaches: BCOM 3950: Business Communication and Professional Development

Specializations: Business Communication, Journalism, and Public Relations.
More information...

Carolyn Curasi, Ph.D.
Associate Professor; Associate Director, Center for Mature Consumer Studies
Email: ccurasi@gsu.edu
Phone: 404-413-7660

Education:Ph.D., University of South Florida;
M.B.A., Florida Institute of Technology;
B.S., Florida State University

Teaches: Marketing Research, Mature Consumer Studies

Specializations: Materialism, Marketing and Older Consumers, Symbolic Meaning in Possessions, Person-Object Relations, and Interpretive Research.
More information...

Kofie Dadzie, Ph.D.
Associate Professor
Email: kdadzie@gsu.edu
Phone: 404-413-7661

Education: Ph.D., Ohio State University;
M.B.A., Ohio State University;
B.S., University of Ghana

Teaches: Physical Distribution; Marketing Management

Specializations: Physical distribution, Marketing management, and International Marketing.
More information...

Pam Scholder Ellen, Ph.D.
Associate Professor
Email: pellen@gsu.edu
Phone: 404-413-7663

Education: Ph.D., University of South Carolina;
B.A., Auburn University

Teaches: Marketing Research; Buyer Behavior

Specializations: Perceptual biases, Corporation social responsibility, Consumer welfare and consumer protection, Pharmaceutical and food marketing effects, Environmental sustainability issues, and Privacy.
More information...

Sevgin Eroglu, Ph.D.
Associate Professor
Email: seroglu@gsu.edu
Phone: 404-413-7664

Education: Ph.D., Michigan State University;
M.B.A., Michigan State University;
B.S., Middle East Technical University

Teaches: Retailing; International Marketing

Specializations: Retailing, International Business, and Consumer behavior.
More information...

Afag S. Fazlollahi, Ph.D.
Visiting Instructor
Email: afazlollahi@gsu.edu
Phone: 404-413-7692

Education: Ph.D., Georgia State University;
M.A., Georgia State University;
B.A., Georgia State University

Teaches: Business Communications

Specializations: Eighteen Century British Literature, Literary Theory, Literary Studies, and Russian Language and Literature.
More information...

Carolyn Hawley
Instructor
Email: caseyhawley@bellsouth.net
Phone: 770-432-9238

Education: M.A., University of West Georgia;
B.S.Ed., University of Georgia

Teaches: MBA 8015: Strategic Communication; BCOM 3950: Business Communication and Professional Development

Specializations: Presentation Skills, Business Writing, Sales and Marketing Communications, Professional Development/Development plans, and Customer Service.
More information...

Wesley Johnston, Ph.D.
CBIM RoundTable Professor; Director of the Center for Business and Industrial Marketing; Editor, Journal of Business and Industrial Marketing
Email: wesleyj@gsu.edu
Phone: 404-413-7851

Education: Ph.D., University of Pittsburgh;
M.B.A., University of Pittsburgh;
M.A., Ball State University;
B.A., University of Pittsburgh

Teaches: Business-to-Business; Marketing, Strategic Marketing Management; Organizational Buying Behavior; Sales Management; Basic
Marketing

Specializations: Business-to-business marketing, Customer Relation Management (CRM), and Key Account and Salesforce Management .
More information...

V. Kumar, Ph.D.
Distinguished Chair; Professor of Marketing; Director of the Center for Excellence in Brand and Customer Management; Doctoral Program Coordinator
Email: vk@gsu.edu
Phone: 404-413-7590

Education: Ph.D., University of Texas at Austin;
Master's in Industrial Management, Indian Institute of Technology;
Bachelor's in Engineering, Indian Institute of Technology

Teaches: Customer Relationship Marketing

Specializations: New Products Management, Marketing Models, Database Marketing, Customer Relationship Management, Marketing Intelligence, and Marketing Strategy.
More information...

Beverly Langford, Ph.D.
Instructor
Email: blangford@gsu.edu
Phone: 404-413-7667

Education: Ph.D., Georgia State University;
M.A., Memphis State University;
B.A., University of Mississippi

Teaches: Business Communication

Specializations: Written and Spoken Strategic Communication, Executive Education, Message Development, and Leadership Development.
More information...

Christopher Lemley, M.B.A.
Director, Professional Selling and Sales Leadership Program and Instructor
Email: clemley@gsu.edu
Phone: 404-413-7668

Education: M.B.A., Georgia State University;
B.A., Furman University

Teaches: Personal Selling; Marketing Management; Basic Marketing

Specializations: Personal selling, Advertising, Marketing Communications, and Business-to-business marketing.
More information...

Ritu Lohtia, Ph.D.
Associate Professor
Email: rlohtia@gsu.edu
Phone: 404-413-7669

Education: Ph.D., University of Maryland;
M.M.S., Birla Institute of Technology and Science,
Pilani, India

Teaches: Basic Marketing; Business-to-Business Marketing

Specializations: Business-to-business marketing, buyer-seller relationships, Effectiveness of business-to-business marketing strategies, and Japanese channels of distribution.
More information...

George Moschis, Ph.D.
Alfred Bernhardt Research Professor; Director of the Center for Mature Consumer Studies
Email: gmoschis@gsu.edu
Phone: 404-413-7670

Education: Ph.D., University of Wisconsin;
M.B.A., Georgia State University;
B.S., University of Tennessee

Teaches: Marketing to Older Adults; Consumer Behavior; Marketing Research; Research Methodology

Specializations: Consumer behavior, Market Research, Marketing strategy, and Survey research.
More information...

David Nasser, Ph.D.
Clinical Assistant Professor
Email: nasser@gsu.edu
Phone: 404-413-7672

Education: Ph.D., University of Minnesota;
M.A., University of Connecticut;
B.A., University of Connecticut

Teaches: Advertising; Buyer Behavior; Business-to-Business Marketing; Marketing Problems

Specializations: Marketing Strategy, Advertising and Marketing Communications, and Buyer Behavior.
More information...

Jeffrey R. Parker, Ph.D.
Assistant Professor
Email: jeffparker@gsu.edu
Phone: 404-413-7701

Education: Ph.D., Columbia University;
MPhil., Columbia University;
B.S., University of Colorado

Teaches: Buyer Behavior

Specializations: Consumer Behavior; Decision-Making Processes; Environmental Factors Impacting Choice; Choice Architecture; Disadoption; and Choice Comfort .
More information...

Anita Luo Pawluk, Ph.D.
Visiting Assistant Professor
Email: mktall@gsu.edu
Phone: 404-413-7591

Education: Ph.D., University of Connecticut;
M.A., Ball State University;
M.S., Purdue University
B.A., Sun Yat-SenUniversity

Teaches: Marketing and Consumer Behavior

Specializations: Business-to-business marketing, Bayesian Statistics, Dynamic Choice Models, and Customer Relationship management.
More information...

Bruce Pilling, Ph.D.
Associate Chair; Associate Professor; M.S. Program Coordinator
Email: bpilling@gsu.edu
Phone: 404-413-7673

Education: Ph.D., Arizona State University;
M.B.A., Brigham Young University;
B.A., Brigham Young University

Teaches: Sales Management; Strategic Management

Specializations: Integrating Marketing and Sales Functions, Strategic Market Planning, and Sales Management.
More information...

Edward Rigdon, Ph.D.
Professor
Email: erigdon@gsu.edu
Phone: 404-413-7674

Education: Ph.D., University of Alabama;
M.B.A., University of Chicago;
B.A., University of Alabama

Teaches: Structural Equation Modeling: Applied Regression

Specializations: Structural equation modeling, Interactive marketing, and Leadership in professional services firms.
More information...

Denish Shah, Ph.D.
Assistant Professor and Assistant Director, Center for Excellence in Brand and Customer Management
Email: shah@gsu.edu
Phone: 404-413-7694

Education: Ph.D., University of Connecticut;
MBA, École nationale des ponts et chaussées (ENPC);
B.S., Mumbai University

Teaches: Marketing Strategy, Direct & Database Marketing, Basic Marketing

Specializations: Marketing Strategy, Direct and Database Marketing, Customer Relationship Management, Customer Loyalty, and Customer Lifetime Value.
More information...

Corliss Thornton, Ph.D.
Associate Professor
Email: cthornton@gsu.edu
Phone: 404-413-7677

Education: Ph.D., Florida State University;
B.B.A., Howard University

Teaches: Advertising; Marketing Communications

Specializations: Ethnicity and Buyer Behavior and Advertising and Promotion.
More information...

Nita Umashankar, Ph.D.
Assistant Professor
Email: numashankar@gsu.edu
Phone: 404-413-7294

Education: Ph.D., University of Texas at Austin;
M.S., University of Texas at Austin;
B.B.A., University of Arizona;
B.S., University of Arizona

Teaches: Marketing Research, Marketing Strategy

Specializations: Marketing research, Marketing strategy, managing services, Customer Service, and Strategy.
More information...

Bronis Verhage, Ph.D.
Professor
Email: bverhage@gsu.edu
Phone: 404-413-7678

Education: Ph.D., University of Texas at Austin;
M.B.A., Texas Tech University;
B.A., University of Oregon

Teaches: Marketing Management; Basic Marketing; International Marketing

Specializations: Cross-cultural consumer behavior and Global Marketing.
More information...

Cathy Cobb-Walgren, Ph.D.
Associate Professor
Email: mktccw@langate.gsu.edu
Phone: 404-413-7679

Education: Ph.D., University of Texas at Austin;
M.B.A., University of Texas at Austin;
M.A., University of Texas at Austin;
B.F.A., Middle Tennessee State University

Teaches: Advertising; Advertising Campaigns

Specializations: Advertising, Consumer behavior, Marketing communications, and Services Marketing.
More information...

Carol White, Ph.D.
Instructor
Email: cswhite@gsu.edu
Phone: 404-413-7681

Education: Ph.D., Georgia State University;
M.B.E., Georgia State University;
B.S., Florida State University

Teaches: Managerial Communication

Specializations: Oral presentations, Group dynamics, and Gender and conversational styles.
More information...

Linda Willis, M.Co.
Instructor
Email: smarttalker@gsu.edu
Phone: 404-413-7682

Education: M.Co., Georgia State University;
A.B., The University of Michigan

Teaches: Business Communication

Specializations: Public speaking, Workplace culture and norms, Effect of communication technology access on individual communication output, Mass media and emerging technologies, and Versatile use of technology and communication success.
More information...

Maryann Wysor, M.B.A.
Instructor
Email: mwysor@gsu.edu
Phone: 404-413-7683

Education: M.B.A., Georgia State University;
B.A., Montclair State University

Teaches: Managerial Communication; GMAT Verbal Preparation; Analytical Writing Assessment classes

Specializations: Intercultural communication and Effective workplace communication.
More information...

Stephen P. Young, Ph.D.
Visiting Instructor
Email: syoung41@gsu.edu
Phone: 404-413-3125

Education: M.B.A., Georgia State University;
B.S., Pennsylvania State University

Teaches: Introduction to Marketing, Marketing Management, Professional Selling, Key Account Selling, Sales Management

Specializations: Sales, Sales Management, Marketing and Business to Business Marketing.
More information...

Yu Yu, Ph.D.
Assistant Professor
Email: yyu5@gsu.edu
Phone: 404-413-7685

Education: Ph.D., Cornell University;
M.A., Indiana University;
B.A., NanKai University

Teaches: Marketing, Marketing Models

Specializations: Marketing, Marketing models, Marketing Modeling, and Econometrics.
More information...

Yi Zhao, Ph.D.
Assistant Professor
Email: yizhao@gsu.edu
Phone: 404-413-7671

Education: Ph.D., Hong Kong University of Science and Technology;
M.S., NanKai University;
B.S., NanKai University

Teaches: Bayesian and Multivariate Methods in Marketing

Specializations: Consumer Choice Model, Dynamic Models, Empirical Modeling of Firm Strategy, Bayesian Estimation Methods.
More information...