MAX Awards Select PolyVision as
Grand Winner of 2005 Competition
Interactive products clinch title through innovation
February 25, 2005 (Atlanta) - Organizers of the Marketing Award for Excellence (MAX) today announced PolyVision Corporation as the Grand Winner of this year's 13th Annual MAX Award. PolyVision impressed this year's panel of judges with two innovative new products, a Walk-and-Talk Interactive Lectern and an Interactive Whiteboard. Both products help presenters to be more interactive with their audiences. The wireless lectern allows the presenter to be mobile throughout the room, while the whiteboard doubles as a giant television projection screen.
Additionally, the MAX Awards named two Winners at the breakfast: Georgia-Pacific for its Brawny Paper Towels and Miller Zell for The H&R Block Mobile Tax Office.
Winners were chosen from a group of finalists selected by the Georgia State University Marketing RoundTable, which is comprised of senior marketing executives from many of Atlanta's top companies. The other finalists were AirTran Airways for its A+ Awards and The Home Depot for The Home Depot Manhattan, its Ryobi AIRgrip Laser Level and its Ryobi One+.
"In MAX Awards tradition, the Grand Winner is selected by the GSU RoundTable for exemplary marketing innovation," commented Dr. Ken Bernhardt, chair of the marketing department at the Robinson College of Business at Georgia State University. "PolyVision has used technological innovation to develop these products in an effort to help solve common frustrations frequently encountered by those who make presentations. Sales for both products are already going like gangbusters."
The winners were presented MAX Awards at the annual awards breakfast held today at The Grand Hyatt in Buckhead. This year's keynote speaker was Richard Lenny, Chairman, President and Chief Executive Officer of Hershey Foods. Also announced during the breakfast ceremony were this year's three recipients of the 2005 Marketing RoundTable Outstanding Minority Marketing Student Scholarship: Errica T. Gray of Atlanta, who's working towards her Masters in Marketing; Carmen Santos of Woodstock, who will receive her MBA this summer; and Ashley Wilkinson of Marietta, who plans to receive her Bachelor's of Business Administration at the end of next year.
About the MAX Awards
The annual Marketing Award for Excellence (MAX) recognizes the creative genius of marketers and marketing in Georgia. Sponsored by Georgia State University J. Mack Robinson College of Business Department of Marketing and Atlanta Business Chronicle, the MAX Awards program is considered the most prestigious marketing awards event in Georgia. The award salutes the best in new products, services and marketing innovations. Nominations are open to Georgia-based companies or company divisions for products, services or marketing innovations developed in a designated calendar year. For information on how to participate in the 2006 MAX Awards program, call 404-413-7650, or visit www.robinson.gsu.edu/marketing.
For more information contact:
Staci Walker, Porter Novelli, 404-995-4557
Ken Bernhardt, GSU, 404-413-7650
