Three Emerge Victorious at Russell Center “Elevator Pitch” Competition

ATLANTA – Three pithy and persuasive two-minute presentations bested the competition at the 2013 “elevator pitch” competition sponsored by the Herman J. Russell, Sr. International Center for Entrepreneurship of Georgia State University’s J. Mack Robinson College of Business.

Fourteen Georgia State students took part in the March 2 event, presenting their ideas to a four-judge panel of business experts. All of the competitors were chosen based on the strength of a one-page description of their proposed venture.

Robert Harris took first place and $250 for his bid to develop a youth passing league. “I entered the competition just wanting to practice pitching a business idea,” said Harris, a student in the College of Education’s Sports Administration program. “I thoroughly enjoyed listening to the other pitches. I learned a lot.”

Loren Udwin, a student in Robinson’s Flexible MBA program, netted the $100 second place prize for her pitch of an app called “Virtual Wardrobe.” Abigail Joslin, also of the Flexible MBA program, was first runner-up for a mobile health games concept.

“I was pleased with the diversity of colleges from across the university represented in this year’s competition.” said Buddy Ray, associate director of the Russell Center.

Erica Bracey of Georgia State’s Small Business Development Center, Rajiv Nag of Robinson’s Department of Managerial Sciences, Kevin McGee of Access to Capital for Entrepreneurs (ACE) and Chris Bledsoe of the Performance Consulting Group judged the competition.


The largest business school in the South and part of a major research institution, Georgia State University’s J. Mack Robinson College of Business has 200 faculty, 8,000 students and 80,000 alumni. With programs on five continents and students from 88 countries, the college is world-class and worldwide. Its part-time MBA is ranked among the best by the Aspen Institute, Bloomberg Businessweek and U.S. News & World Report, and its Executive MBA is on the Financial Times list of the world’s premier programs. Located in Atlanta, the Robinson College and Georgia State have produced more of Georgia’s top executives with graduate degrees than any other school in the Southeast.