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Aaron M. Baird

Assistant Professor    
  • Ph.D., information systems, Arizona State University
  • MBA, Regis University
  • B.S., computer science, Colorado Mesa University
  • adoption and diffusion of health information systems
  • consumer and patient-oriented information systems
  • IS business value, governance, outcomes, and impacts
  • health policy and impacts
  • enterprise systems management, development, and strategy

Dr. Baird’s research primarily focuses on how health IT affects patient-provider relationships and value-based outcomes. He enjoys teaching and applied work in health IT as well as information systems governance, strategy, architecture, design, and policy. He has collaborated with a variety health systems and agencies including Grady Health System, Mayo Clinic, and the Maricopa County Department of Public Health. Prior to obtaining his Ph.D. in information systems at the W. P. Carey School of Business at Arizona State University, he was a programmer/analyst, lead software developer, and project manager for a variety of companies including Penton Media, the University of California San Diego, and Data Systems and Solutions (a joint venture between SAIC and Rolls-Royce). Dr. Baird has served as a board member for Arizona HIMSS and Georgia HIMSS, and is currently a research associate for two interdisciplinary GSU research centers: 1) the Center for Health IT (CHIT), and 2) the Center for Process Innovation (CEPRIN).

  • Baird, A., Miller, C., T. S. Raghu, and Sinha, R. K. “Product line extension in consumer software markets in the presence of free alternatives,” Information Systems Research, forthcoming.
  • Baird, A. and T. S. Raghu. “Associating consumer preferences with business models for digital services,” European Journal of Information Systems, 2015 (24), 4-22.
  • Baird, A., Furukawa, M., Rahman, B., and Schneller, G. “Corporate governance and the adoption of Health Information Technology within Integrated Delivery Systems,” Health Care Management Review, 2014 (39:3), 234-244.
  • Baird, A., T. S. Raghu, North, F., and Edwards, F. “When traditionally inseparable services are separated by technology: The case of patient portal features offered by Primary Care Providers,” Health Systems, 2014 (3:2), 143-158.
  • Rai, A., Chen, L., Pye, J., and Baird, A. “Understanding determinants of consumer mobile health (mHealth) usage intentions, assimilation, and channel preferences,” Journal of Medical Internet Research, 2013 (15:8 e149), 1-20.
  • Baird, A., Furukawa, M., and T. S. Raghu. “Understanding contingencies associated with the early adoption of customer-facing web portals,” Journal of Management Information Systems, 2012 (29:2), 293-324