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Greg Gimpel

Clinical Assistant Professor    

Post-doctoral study, Massachusetts Institute of Technology
PhD, Copenhagen Business School
MBA, University of Southern California
BA, The University of Texas at Austin
BS, The University of Texas at Austin


Emerging technology
Data analytics
Digital business transformation


Gregory Gimpel is a Clinical Assistant Professor of Computer Information Systems at Georgia State University. Prior to GSU, he worked for the Massachusetts Institute of Technology Center for Digital Business and he headed the team that designed Ball State Universities’ business analytics major. His research focuses on the intersection of emerging technologies, analytics, and digital business transformation. He holds a Ph.D. from Copenhagen Business School and an MBA from University of Southern California. He worked in senior management positions for a decade before entering the academic world. His research appears in international journals and conferences.


Bødker, Mads, Gimpel, Gregory, Hedman, Jonas. “Time-out/in: The Dynamics of Everyday Experiential Computing.” Information Systems Journal (24:2) 2014 pp. 143-166

Gimpel, Gregory, Ahluwalia, Punit, Varshney, Upkar. “The Wireless Internet Decision: A Multi-method Investigation of Decision Drivers.” International Journal of Mobile Communications (10:5) 2012 pp. 449-474

Hedman, Jonas and Gimpel, Gregory. “The Adoption of Hyped Technologies: a Qualitative Study.” Information Technology and Management (11:4) 2010, pp. 161-175 (equal contribution)

Ahluwalia, Punit, Gimpel, Gregory, Varshney, Upkar. “Why People Aren’t Using Wireless Internet: A Behavioral Economics Approach to Technology Preferences.” International Journal of Services and Standards (6:4) 2010, pp. 271-294

Gimpel, Gregory, Sudzina, Frantisek, Petrovickova, Katarina. “Mobile ICT Acceptance in Late Adopter Countries.” International Conference on Mobile Business 2014 Proceedings. London, United Kingdom, 04 June – 05 June 2014.

Andersen, Kim, Medaglia, Rony, Gimpel, Gregory, Sjølin, Peter, Mikkelsen, Lene. “Robots on the Move from Production Line to the Service Sector: the Grand Challenges for Contractors, Workers, and Management.” Proceedings of the eChallenges 2010 Conference. Warsaw, Poland, 27 October 2010 – 29 October 2010.

Gimpel, Gregory. “Wired or Wireless Internet? A Situation in Which Standards Don’t Matter.” (2010) Ninth International Conference on Mobile Business / Ninth Global Mobility Roundtable, Proceedings. IEEE Press, ICMB-GMR, pp.345-352. Athens, Greece, 13 June 2010 – 15 June 2010.

Bødker, Mads, Gimpel, Gregory, Hedman, Jonas. (2010). “Technology Use: Time-in or Time-out?” 18th European Conference on Information Systems Proceedings. Pretoria, South Africa, 16 June 2010 – 19 June 2010.

Bødker, Mads, Gimpel, Greg, Hedman, Jonas, “Technology Use as Consumption: A Longitudinal Study of Smart Phones,” International Conference on Information Systems 2009, Paper 88, Phoenix, USA, 16 December 2009 – 18 December 2009.

Bødker, Mads, Gimpel, Gregory, Hedman, Jonas, “The User Experience of Smart Phones: A Consumption Values Approach.” Eighth Global Mobility Roundtable, Cairo, Egypt, 1 November 2009 – 3 November 2009.

Bødker, Mads, Gimpel, Gregory, Hedman, Jonas, “The Values of Using Smart Phones.” The 32nd Information Systems Research Seminar in Scandinavia (IRIS32), Molde, Norway, 9 August 2009 – 12 August 2009. ** Winner, best paper **

Bødker, Mads, Gimpel, Gregory, Hedman, Jonas, “Smart Phones and their Substitutes: Task-Medium Fit and Business Models.” IEEE Press, Eighth International Conference on Mobile Business, Dalian, China, 27 June 2009 – 28 June 2009.

Gimpel, Gregory, “Decision Models and the Use of Wireless Technology,” Proceedings of the 17th European Conference on Information Systems, Verona, Italy, 8 June – 10 June 2009.