Return to Directory

Sevgin Eroglu

Associate Professor    
Education

Ph.D., Michigan State University
M.B.A., Michigan State University
B.S., Middle East Technical University

Specializations

Retailing
International business
Consumer behavior

Biography

Eroglu specializes in consumer behavior in retailing environments and international consumer research. She is an active member of the American Marketing Association, Academy of International Business and American Collegiate Retailing Association. Eroglu’s research has been published in Journal of Business Research, Journal of Personal Selling and Sales Management, Journal of Retailing, International Marketing Review, Marketing Letters and Journal of Consumer Psychology.