“Everyone wants to understand what big data is all about,” said Melissa Gwinn, Master of Science in Analytics ’19.
As a lead incident manager for The Coca-Cola Company’s North America business unit in the Research and Development and Technical Governance Department, Gwinn is part of the team responsible for quality and food safety governance and crisis resolution events in the supply chain.
“I was trying to understand if there was a way to look at seemingly disconnected, unrelated data to find business insights about quality and safety and consumer experience,” she said.
Before enrolling, Gwinn spoke with Robinson professors and found the work being done in the data sprints and at the Institute for Insight mirrored the kind of projects she was doing at Coca-Cola.
“I knew immediately that I was in good hands, that these would be the right folks to work with and they’d teach me all that I needed to know,” Gwinn said.
By developing her skills in machine learning, R, Python, and working with unstructured raw data using the on-site Hadoop cluster, Gwinn is helping Coca-Cola and her department lead the way into the future of business.
“It’s the new reality,” she said. “By leveraging insights in the right way, one can help grow the business and secure a competitive advantage.”