In seventh grade, Lipi Chokshi’s parents bought a hotel in Rockmart, Ga., and moved the family into one of its rooms. The exposure to online reservation systems and key cards sparked her interest in the technology side of business. She’s graduating from Georgia State’s Robinson College of Business with a B.B.A. in Computer Information Systems and immediately will enter NCR’s Graduate Gateway program, which will give her experience in four information systems-related sectors of the organization over the course of two years. She starts with a rotation in marketing analytics.
For fun, Chokshi runs TheBeautyTrend, a fashion and lifestyle YouTube channel with almost 5,000 subscribers. She seems to enjoy reviewing clothing and self-care products as much as measuring her content’s performance. “By tracking what my viewers like, I can release videos that are similar to what’s most popular,” she says. “I’ve been able to partner with sponsors lately, too.”
Because Chokshi’s parents moved a lot to pursue entrepreneurial opportunities, her education in math and science felt a little choppy. “Sometimes I’d skip a whole block of information and have to figure it out myself,” she recalls. Chokshi’s adaptability will serve her well in the technology field, which requires an ability to constantly pivot and change.
Chokshi ultimately aspires to work in Silicon Valley. “That’s why I’m so excited about [NCR’s Graduate Gateway program],” she says. “It will help me figure out exactly what I want to do with my degree.”