Luz Lituma at Yellowstone National Parkphoto by Cristian RestrepoLuz Lituma (B.B.A. in marketing, ‘11) has mastered one of the most [...]
Department of Marketing
Five undergraduate offerings – four specialties and the overall B.B.A. – at Georgia State University’s J. Mack Robinson College of Business are ranked among the nation’s best in the 2022 edition of U.S. News & World Report’s Best Colleges
Friends and colleagues offer a fond farewell to, Cathy Cobb-Walgren, associate professor of marketing, on her retirement.
Fifteen faculty members at Georgia State University’s J. Mack Robinson College of Business are among the most cited business management researchers in the world and in the top two percent of their fields by citations, according to analysis published in the open access journal PLOS Biology.
The World Affairs Council of Atlanta is a nonprofit affiliated with Georgia State University’s Robinson College of Business and the World Affairs Councils of America.
During summer 2020, M.S. in Marketing (MSMK) program students worked with PCNA on addressing these challenges int their capstone course, Applied Marketing Strategy (MK8392) under the guidance of program director Alok Saboo, Taylor E. Little Jr. Professor of Marketing.
In MK 4900, marketing majors spend the semester developing marketing plans for clients who contact the Department of Marketing for assistance. Past clients include the American Gas Association, Credit Karma and the Federal Bureau of Investigation. This semester, MK 4900 students worked with Grady Health System and Austin Rapids.
Incoming M.S. in Marketing student Amber Parker hopes to better understand how music enthusiasts and world travelers consume products and services.
City of Atlanta residents can take care of countless non-emergency requests through the ATL311 app. But a lot of denizens don't know the one-stop shop even exists. Alya Abdelkerim and her classmates partnered with the city to change that.
MAX Awards Winners were announced Thursday, February 22, 2018 at the 25th annual Marketing Awards for Excellence at the Omni […]