Fifteen faculty members at Georgia State University’s J. Mack Robinson College of Business are among the most cited business management researchers in the world and in the top two percent of their fields by citations, according to analysis published in the open access journal PLOS Biology.
Master of Science in Marketing
The World Affairs Council of Atlanta is a nonprofit affiliated with Georgia State University’s Robinson College of Business and the World Affairs Councils of America.
During summer 2020, M.S. in Marketing (MSMK) program students worked with PCNA on addressing these challenges int their capstone course, Applied Marketing Strategy (MK8392) under the guidance of program director Alok Saboo, Taylor E. Little Jr. Professor of Marketing.
In MK 4900, marketing majors spend the semester developing marketing plans for clients who contact the Department of Marketing for assistance. Past clients include the American Gas Association, Credit Karma and the Federal Bureau of Investigation. This semester, MK 4900 students worked with Grady Health System and Austin Rapids.
M.S. in Marketing student Rachel Moten interned with the City of Los Angeles Department of Recreation and Parks for two consecutive summers, gaining skills in analytics and social media marketing.
Robinson welcomed 862 new graduate students this fall, a 78 percent increase over 2019’s incoming class of 484 students. They are enrolled in 14 degree programs.
Incoming M.S. in Marketing student Amber Parker hopes to better understand how music enthusiasts and world travelers consume products and services.
City of Atlanta residents can take care of countless non-emergency requests through the ATL311 app. But a lot of denizens don't know the one-stop shop even exists. Alya Abdelkerim and her classmates partnered with the city to change that.
For many graduate students at the Robinson College of Business, a critical step in their decision process was attending a Road to Robinson event. Check out what four students have to say about their experience.