Kenneth Schroeder
Lecturer Department of Marketing- Education
- MBA, Marketing
- B.S., Major in Marketing
- Specializations
- strategic partnership marketing
- marketing & brand strategy
- communication & relationship building
- Biography
Ken brings over 30 years of marketing experience in diverse industries ranging from global foodservice giants to entertainment leaders to international non-profits. Ken spent 24 years at The Coca-Cola Company in a variety of challenging and exciting roles. Upon retirement from Coke in May 2024, Ken is thrilled to join the marketing faculty at GSU. Ken is able to share real world examples with GSU students from his many years working with such leading brands as Coca-Cola, Sprite, Powerade, Disney, McDonald's, AMC Theatres, InterContinental Hotel Group (IHG), and more. Ken's marketing career also includes working for UNICEF, the United Nations Children’s Fund, a global non-profit dedicated to raising awareness and funds for children in need around the world.
Ken has always had a love of marketing, majoring in Marketing both as an undergraduate and then receiving his MBA from Indiana University, Bloomington. Ken resides in Atlanta with his British wife of over 30 years Ann and their three college age children. When not teaching, Ken enjoys watching soccer, traveling, and trying to grow his garden in the challenging Georgia summers.