Lusi Yang

Lusi Yang is an assistant professor in the Department of Computer Information Systems at Robinson College of Business.

She received a doctorate in Information Systems and Analytics from the School of Computing, National University of Singapore (NUS). She was valedictorian of her graduating class at NUS.

Her research interests lie in digitally enabled new business models, such as crowd-based innovation platforms, online open innovation communities and digital entrepreneurship. She is particularly interested in extending organizational theory from traditional organizations to IT-related contexts where innovation-based tasks are primarily involved. Her research is related to marketing and economics in crowd-based innovations and her work has appeared in Information Systems Research and Entrepreneurship Theory and Practice. She was awarded best paper proceedings by the Academy of Management.