Soon-Ho Kim
Clinical Associate Professor School of Hospitality Administration- Education
- Ph.D., University of Florida
- M.S., Kyunghee University
- Specializations
- hospitality and tourism marketing research and consumer research
- services marketing
- cross-cultural marketing
- coffee consumer research
- Biography
Professor Kim is program director of the Master of Global Hospitality Management at the Robinson College of Business. His research interests center on consumer behavior in tourism and hospitality industry. His research appears in several leading journals including International Journal of Hospitality Management, Journal of Travel and Tourism Marketing, International Journal of Tourism Research, Asia Pacific Journal of Tourism Research, International Journal of Sport Management, and the Journal of Vacation Marketing. He is also licensed Q Grader by Specialty Coffee Association of America since 2013.
- Publications
- Wang, Chao., Lee, Jongwon., & Kim, S-H. (2022). How foreign cultural identity affects franchise business in overseas markets. International Journal of Gastronomy and Food Science. 30.
- Kim, S-H., Kim, M.S., Holland. S & Townsend, K (2021). Consumer-based brand authenticity and brand trust in brand loyalty in the Korean Coffee shop market. Journal of Hospitality & Tourism Research.45(3), 423-446. (SSCI)
- Lee, Y.-K., Sinha, P.N., Kim, S-H., Swanson, E.M., Yang, J.-J. and Kim, E.-J. (2021). The expatriate and local hotel general managers: differing approaches to employees’ loyalty. International Journal of Emerging Markets.
- Boo, S., Kim, Mi., & Kim, S-H. (2021). The relationship among undergraduate students’ career anxiety, choice goals, and academic performance. Journal of Hospitality & Tourism Education, 34 (4), 229-244.
- Kim, S-H., & Lee, Ally. (2020). The role of marketing communication mixes on Korean customers’ coffee shop brand evaluations. Journal of Hospitality and Tourism Insights. 3 (3), 291-309.
- Soyoung Boo & Kim, S-H. (2020): Career indecision and coping strategies among undergraduate student. Journal of Hospitality & Tourism Education. 32 (2), 63-76.
- Soyoung Boo & Kim, S-H. (2020): The Relationship between Hospitality Industry Certification and Course Performance across Multiple Semesters. Journal of Hospitality & Tourism Education, 32 (2), 112-123.
- Kim, E-J., Kim, S-H. & Lee, Y-K. (2019). The effects of brand hearsay on brand trust and brand attitudes. Journal of Hospitality Marketing and Management. 28 (7), 765-784. (SSCI)
- Kim, S-H., Kim, M. S.& Lee, Ally. (2019). The consumer value-based brand citizenship behavior model: Evidence from local and global coffee businesses. Journal of Hospitality Marketing and Management. 28 (4), 472-490. (SSCI)
- Kim, S-H., Kim, M.S., & Holland. S (2019). Effects of Intrinsic Motivation on Organizational Citizenship Behaviors of Hospitality Employees: The Mediating Roles of Reciprocity and Organizational Commitment. Journal of Human Resources in Hospitality & Tourism. Accepted on Feb 28, 2019
- Kim, E-J., Kim, S-H. & Lee, Y-K. (2018). The effects of brand hearsay on brand trust and brand attitudes. Journal of Hospitality Marketing and Management. Accepted. (SSCI)
- Kim, S-H., Kim, M. S. & Lee, Ally. (2018). The consumer value-based brand citizenship behavior model: Evidence from local and global coffee businesses. Journal of Hospitality Marketing and Management. Published online: 25 Oct 2018. (SSCI)
- Kim, S-H., Kim, M. S. & Han, H.S. (2018). Hospitality employees’ citizenship behavior: The Moderating role of cultural value. International Journal of Contemporary Hospitality Management.30 (2). (SSCI)
- Kim, S-H., & Lee, Ally. (2017). Promoting customers’ involvement with service brands: evidence from coffee shop customers. Journal of Services Marketing. 31 (7). (SSCI)
- Lee, Ally. & Kim, S-H. (2017). The role of restaurant employees’ intrinsic motivations on knowledge management: An application of need theory. International Journal of Contemporary Hospitality Management. 29 (11). (SSCI)
- Lee, D., Cottingham, M., Pearson, D., Kim, S-H., & Park, J. (2016). Collaborative strategy in sports industry: Team co-branding. The Service Industries Journal, 36 (11-12). (SSCI)
- Lee, D., Giannoulakis, C., Pearson, D., Breslin, W., & Kim, S-H. (2017). Perceived authenticity of sport teams: An exploratory analysis. International Journal of Sport Management.18, 292-312 (SSCI)
- Lee, Y. K., Kim, S-H., Kim, M. S., & Kim, H. S. (2017). Person-Environment fit and its effects on employees’ emotions and self-rated and supervisor-rated performances: The case of hotel employees. International Journal of Contemporary Hospitality Management. 29 (5). (SSCI)
- Kim, S-H., Kim, M. S., Han, H. S., & Holland, S. (2016). The determinant of hospitality employees’ pro-environmental behaviors: The moderating role of generational differences. International Journal of Hospitality Management, 52, 56-67. (SSCI)
- Lee, Y. K., Kim, S-H., Bae, G. C., Kim, J. H., & Lee, J. H. (2016). Effects of influential strategies on closeness, relationship quality, and cooperation: Franchisee’ perspectives in food-service industry. Asia Pacific Journal of Tourism Research, 21 (1), 129-154 (SSCI)
- Lee, Y-K., Kim, S-H., Seo, M-K., & Hight, Kyle. (2015). Market orientation and business performance: Evidence from franchising industry. International Journal of Hospitality Management. 44 (1). 28-37. (SSCI)
- Lee, Y-K., Kim, S-H, Banks, H-S., Lee, K-H. (2015). An Ethical work climate and its consequences among food-service franchise employees. Asia Pacific Journal of Tourism Research, 20(11), 1286-1312. (SSCI)
- Lee, Y-K, Kim, S-H., & Seo, M-K. (2015). Franchise core competency and its relationship with environmental uncertainty, competitive advantage and financial performance; an empirical assessment of food-service franchise firms. Asia Pacific Journal of Tourism Research, 20(10), 1151-1173. (SSCI)
- Lee, Don., Zhang, J., Kim, S-H. & Judge, L. W. (2015). Sport brand extension evaluations: relationships among brand breadth, brand fit, brand attitude, and purchase intention. International Journal of Sport Management, 16 165-181. (SSCI)
- Lee, Y-K., Kim, S-H., Seo, M-K., & Hight, Kyle. (2015). Market orientation and business performance: Evidence from franchising industry. International Journal of Hospitality Management. 44 (1). 28-37