The B.B.A. in Accountancy program provides students with the foundation needed to secure entry-level positions in the field. Additionally, it grooms students for a Master of Professional Accountancy degree as well as graduate studies in other business areas or law.

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Actuaries have been called financial architects and social mathematicians because of their unique blend of analytical and business skills in the insurance and financial services industries. They serve as consultants in firms that specialize in employee benefits and pensions, in the government sector, and in a variety of other roles. To be recognized as a qualified actuary, a person should become a member of the Society of Actuaries or the Casualty Actuarial Society. Membership is obtained by passing a series of examinations. Completion of Robinson’s actuarial science program greatly enhances the possibility of passing those exams.

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The Certificate in Business Analytics equips students with the analytics and big data skills needed to be successful in modern organizations. By earning this certificate, you will inform employers of your passion for and acumen in the analytics arena.

Economics examines the material prosperity of countries and their citizens in an interdependent world of limited resources and technological change.

Over the course of the B.B.A. in Business Economics program, students study how decisions are made by private businesses, governments, and households in producing, consuming, and distributing goods.

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In today’s highly competitive global environment, the effective deployment of information technology has become the key to organizational success.

There is a continuing shortage of individuals with the combination of business and technology skills needed to develop and manage information systems that provide competitive advantage in the global marketplace. The mission of the B.B.A. in Computer Information Systems program is to produce graduates who are able to fill this need.

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This certificate will prepare students for a high-demand career in cybersecurity for fintech, which is a critical function in the financial services industry. Georgia, specifically Atlanta, are centers of the fintech field, with approximately 38,000 employees and more than 160 companies generating more than $72 billion in revenues. The certificate consists of a core curriculum that meets the talent needs of this sector as defined by the FinTech Playbook developed by the University System of Georgia. Students will develop skills in the protection of information and information systems with hands-on use of state-of-the-art tools and methods that are extensively used in the fintech arena.

With a degree in entrepreneurship, you will be able to see the business world from multiple views, as well as how they relate. You’ll be prepared to apply multiple business concepts to existing product/service offerings to drive better business decisions for your organization, confidently suggest innovative new offerings to pursue, and successfully “defend” them.

Robinson’s B.B.A. in entrepreneurship is a “do” versus a “learn-to-do” program. You will have the opportunity to take an idea from formation to backing and on to execution. You’ll gain practical experience through coursework, individualized mentoring, guest speaker events, and focused workshops with many opportunities to participate in competitions, student organizations, a living-learning community, and several on-campus incubators.

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This certificate prepares students for career opportunities in the exciting field of event management. Students will explore a variety of event types including social, corporate, entertainment, cultural, and sporting. Courses in event management and venue management are combined with classes that focus on operational functions including digital marketing, hospitality law, and hospitality human resources. Paired with an existing major, the Certificate in Event Management can create new career opportunities in this industry specialization.

The B.B.A. in Finance program provides students with a thorough understanding of financial operations in both non-financial and financial businesses as well as a broader understanding of financial markets.

Students learn to develop and implement financial strategies that maximize firm value, understand and apply state-of-the-art analytical financial tools, and analyze and manage financial market risks.

The Department of Finance is noted for its faculty’s outstanding teaching, research, and business experience as well as for its diverse course offerings, ranging from corporate strategy and asset management to fintech and financial data analytics.

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This certificate helps prepare students for careers in the high-demand area of fintech, which is revolutionizing the financial services industry and improving business processes. Georgia, particularly Atlanta, are centers of the fintech industry, with about 38,000 employees and more than 160 companies generating more than $72 billion in revenue. The curriculum meets the talent needs of this sector as defined by the Fintech Playbook developed by the University System of Georgia. Students will develop skills in financial data analytics including machine learning and artificial intelligence, and build competencies with the use of disruptive technologies including blockchain.

The B.B.A. in Hospitality Administration program provides a well-integrated curriculum with a focus in general business and hospitality while incorporating courses on the arts and sciences that prepare students for management positions in the hospitality industry.

While the core coursework equips students with a general knowledge of the field, specialized elective courses and work study experiences allow students to gain insight into varied industry segments.

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This certificate provides flexibility in selecting courses to align with a variety of career interests. HADM 3010, Perspectives of the Hospitality Industry, is recommended for students exploring industry career options. Additional specialized courses are offered in hotel management, restaurant management, beverage management, venue management, club and resort management, and franchising. Courses in functional areas include hospitality law, human resources, digital branding, and restaurant analytics. Paired with an existing major, the Certificate in Hospitality Operations can create new career opportunities in the hospitality field.

Graduates from the B.B.A. in Management program will be poised to assume positions in industry sectors including human resources, operations management, and entrepreneurship.

All students select one of the following three tracks:

• business analysis
• human resource management
• supply chain and operations management

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Marketing is an exciting, dynamic process through which customer needs and wants are determined and satisfied through the conception, development, promotion, exchange, and distribution of goods and services. The undergraduate program in marketing provides students with fundamental preparation in general marketing and an understanding of markets and customers, product development, pricing strategies, advertising and promotion, and methods of distribution. The program also develops the student’s capacity to solve managerial problems in marketing and prepares graduates to enter careers in the field. A wide range of career opportunities are available to marketing graduates. Marketing management is often the path to the top of the business organization. Entry-level positions are available in selling, product development, advertising, promotion, physical distribution, industrial marketing, marketing research, customer service, and many other specialties. The challenges of marketing require professionals with creative ability, intelligence, and analytical skills.

Recent Placements

• financial analyst, Adobe
• cloud specialist, Microsoft Azure
• senior category experience analyst, The Home Depot

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The Undergraduate Certificate in Professional Sales is designed to provide you with a solid foundation in the fundamentals of selling. During the program, you will build knowledge and develop skills to help you be successful in actual sales situations. You will complete hands-on assignments in presentations, sales scenarios, and collegiate sales contests. The instructors are prominent research faculty in the science and art of selling and are also successful practitioners with real-world experience.

Individuals who deal in land assets, as investors, brokers, appraisers, analysts, financiers, or developers, require substantial awareness of the community’s political and economic characteristics plus a thorough knowledge of the economics involved in each investment situation.

The curriculum in real estate is designed to provide the student with an understanding of (1) the various phases of real estate activity, (2) the economic and social services relating to land use that are performed by individuals and institutions, and (3) the forms of business and professional services necessary to support real estate activity.

Recent Alumni:

• William Greene (class of ‘20) – associate, Perimeter Commercial Real Estate
• Mahze McQueen (class of ‘20) – commercial real estate advisor,  Dallas Smith & Company
• Lukas Babusak (class of ‘19) – real estate consultant, Berkshire Hathaway HomeServices

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Risk management is the critical piece that enables businesses to function, leap over hurdles, and adeptly handle roadblocks. Organizations that don’t effectively predict and mitigate risks face the possibility of unrecoverable financial setbacks and, ultimately, total failure. They’re basically like skydivers without parachutes.

Risk management professionals are extremely well-paid, heavily recruited, and oftentimes the coolest people in meetings and boardrooms. Robinson is the perfect place for you to pursue an undergraduate degree in risk: we prepare students from all backgrounds for successful careers in risk-related fields.

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Through this certificate, students explore career options in the trade show and meetings management sector. Students will touch on a variety of types of events including small, upscale corporate meetings as well as large-scale trade shows attended by thousands. This industry segment has a significant economic impact and includes multiple business disciplines such as marketing, financial management, and site management. Paired with an existing major, the Certificate in Trade Show & Meetings Management can create new career opportunities in this industry specialization.