Undergraduate Programs
B.B.A. in Entrepreneurship
Innovate. Disrupt. Execute. Convince. Persist. Whether joining an existing organization or creating one from scratch, this entrepreneurial mindset is in ever-increasing demand.
Robinson’s new B.B.A in Entrepreneurship teaches students how to create value for themselves and others through a combination of field experiences, mentoring, expert-judged competitions and courses taught by accomplished entrepreneurs.
Georgia State’s undergraduate catalog lists the required coursework for the program as well as a suggested schedule of study.
This program is part of Robinson’s Entrepreneurship & Innovation Institute.

Program Highlights
Robinson’s B.B.A in entrepreneurship is a “do” versus “learn-to-do” program. Experiential learning is emphasized throughout the program. Additionally, students are encouraged to participate in a variety of co-curricular activities to gain practical knowledge, develop networks, hone leadership skills and learn more about the real world.
Beyond the classroom
Students connect with entrepreneurship and innovation industry leaders through numerous ENI-sponsored , including guest speakers and panel discussions, pitch and business model competitions sponsored by the Herman J. Russell Center, Sr. for Entrepreneurship, and the uVenture Challenge competition in which teams vie to present the best business model and market strategy to create customer demand and market viability.
Events and workshops
As one of the top startup ecosystems in the nation, Atlanta has a robust calendar of workshops, competitions and speaking events to educate, empower and engage student entrepreneurs with the city’s entrepreneurial network.
Incubation
Students in Startup Incubation and Mentoring (ENI 4201) are mentored by an experienced entrepreneur in residence who provides one-on-one coaching to the student or student team as they launch or scale a business or idea.
Ecosystem
Georgia State offers student entrepreneurs co-working space (LaunchGSU), as well as two makerspaces (EXLAB and Creative Media Industries Institute) and a host of technology labs. Our campus, located in the heart of downtown Atlanta, is also within walking distance to numerous non-GSU startup co-working spaces or incubators. Students can take advantage of Georgia State’s proximity to these entrepreneurial hubs to network, seek an internship, or attend programs and events.